Your Data, Your Control

At MIRA, privacy is foundational. We never record or store audio. Only transcriptions of your conversations are saved, and you can start or stop recording at any time. You have full, real-time control over what is captured, and can delete any of your data at any time.

You own your data. Because it belongs to you, we do not share it, sell it, or use it to train AI models. Your transcriptions are stored securely in the cloud and encrypted in transit using industry-standard protocols.

MIRA operates its store, website, applications, devices, and all related information, content, features, tools, products, and services in order to provide you with the Services. Certain storefront features are powered by Shopify, which enables us to provide those portions of the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, connect a supported Google service such as Google Calendar or Google Contacts, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described in this Privacy Policy.

AI Services and Transparency

MIRA uses third-party artificial intelligence services to support certain features and functionality within the Services. Specifically, MIRA uses Google Gemini, a generative AI service provided by Google, to power AI-assisted features within the platform.

When you interact with AI-powered features of the Services, information you provide or that is otherwise available within your use of those features may be processed by Google Gemini in order to generate responses or perform the requested function. This processing is subject to Google's applicable terms and policies governing the Gemini service.

We use Google Gemini solely to provide, support, and improve the AI-powered features available to you within the Services. We do not use Google Gemini to serve advertising or to sell your personal information. Any personal information processed through Google Gemini is handled in accordance with the data practices described elsewhere in this Privacy Policy and in compliance with applicable law.

For questions about how MIRA uses AI services, please contact us using the contact details provided below.

Google User Data

If you choose to connect Google Calendar, Google Contacts, or Gmail to MIRA, we may access or process Google user data that you authorize for those integrations.

When you connect Google Calendar, Google Contacts, or Gmail, we may access or process the following Google user data:

Basic Google account information needed to identify the connected account, such as your Google account identifier and email address.

A token so that the Google Calendar, Google Contacts, or Gmail connection remains available until you disconnect it.

Google Calendar information that you authorize, such as calendar names, event titles, start and end times, and other event details needed to display schedule information in MIRA or on connected devices.

Google Contacts information that you authorize, such as names, phone numbers, and other contact details needed to sync contacts for use with MIRA or connected devices.

Gmail information that you authorize, such as the contents of your email messages (including subject lines, message bodies, senders, recipients, timestamps, labels, and attachments), needed to read and display email information in MIRA or on connected devices.

We use Google user data only to:

Authenticate and link the Google account you choose to connect.

Display or sync the calendar, contacts, and Gmail information that you choose to use with MIRA.

Read the contents of your Gmail messages in order to display, search, summarize, or otherwise surface email information through MIRA's user-facing features.

Modify your Gmail account on your behalf as you direct, including creating, editing, organizing, labeling, archiving, or deleting messages and drafts.

Send emails from your connected Gmail account on your behalf when you instruct MIRA to do so, such as when you ask MIRA to compose and send a message or reply to an existing thread.

Maintain, secure, troubleshoot, and improve the Google Calendar, Google Contacts, and Gmail integrations and other user-facing features that are prominent in the MIRA user interface.

At this time, the Google integrations described in this Privacy Policy are limited to Google Calendar, Google Contacts, and Gmail.

We do not sell Google user data to third parties. We do not share, transfer, disclose, or use Google user data for advertising, including targeted advertising, retargeting, personalized advertising, interest-based advertising, or cross-context behavioral advertising. We do not disclose Google user data to data brokers, information resellers, or advertising platforms. We do not use Google user data to determine creditworthiness or for lending purposes. We do not use Google user data to train generalized artificial intelligence or machine learning models.

We may disclose Google user data only:

To service providers acting on our behalf and only as necessary to provide, secure, or support the Google Calendar, Google Contacts, or Gmail features or another requested user-facing feature of the Services.

To investigate, prevent, or address fraud, security incidents, abuse, or technical problems.

To comply with applicable law, regulation, legal process, or enforceable governmental request.

In connection with a business transaction such as a merger, acquisition, or sale of assets, and then only as permitted by law and, where required, with prior notice or consent.

If you disconnect Google Calendar, Google Contacts, or Gmail from MIRA, we will stop using the stored Google token for future access. We store linked Google account details and tokens until you disconnect the integration or request deletion, unless we need to retain them for security, legal, or abuse-prevention reasons. Calendar, contact, or Gmail data synced into MIRA or to connected devices may remain available until you delete it, disconnect the integration, reset the connected device, or delete your account, unless retention is required by law.

Our use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified, so that it cannot identify or be reasonably linked to you. We may collect or process the following categories of personal information, including inferences drawn from this personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

Contact details including your name, address, billing address, shipping address, phone number, and email address.

Financial information including credit card, debit card, and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation, and other payment details.

Account information including your username, password, security questions, preferences, settings, and linked third-party account details.

Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange, or cancel, and your past transactions.

Communications with us including the information you include in communications with us, for example, when sending a customer support inquiry.

Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.

Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Google user data, as described in the "Google User Data" section above, when you choose to connect Google Calendar, Google Contacts, or Gmail.

Personal Information Sources

We may collect personal information from the following sources:

Directly from you including when you create an account, visit or use the Services, communicate with us, connect a third-party account, or otherwise provide us with your personal information.

Automatically through the Services including from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.

From our service providers including when we engage them to enable certain technology and when they collect or process your personal information on our behalf.

From our partners or other third parties.

From Google when you choose to connect Google Calendar, Google Contacts, or Gmail to the Services.

How We Use Your Personal Information

Depending on how you interact with us or which of the Services you use, we may use personal information for the following purposes:

Provide, Tailor, and Improve the Services. We use your personal information to provide you with the Services, including to perform our contract with you, to process your payments, to fulfill your orders, to remember your preferences and items you are interested in, to send notifications to you related to your account, to process purchases, returns, exchanges or other transactions, to create, maintain and otherwise manage your account, to arrange for shipping, to facilitate any returns and exchanges, to enable you to post reviews, to support connected-service features such as Google Calendar, Google Contacts, and Gmail integrations, and to create a customized experience for you, such as recommending products related to your purchases. This may include using your personal information to better tailor and improve the Services.

Marketing and Advertising. We use non-Google personal information for marketing and promotional purposes, such as to send marketing, advertising, and promotional communications by email, text message, or postal mail, and to show you online advertisements for products or services on the Services or other websites, including based on items you previously have purchased or added to your cart and other activity on the Services. This paragraph does not apply to Google user data obtained through Google APIs. We do not use Google user data for marketing or advertising.

Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and service experience, detect, investigate, or take action regarding possible fraudulent, illegal, unsafe, or malicious activity, protect public safety, and to secure our Services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We highly recommend that you do not share your username, password, or other access details with anyone else.

Communicating with You. We use your personal information to provide you with customer support, to be responsive to you, to provide effective Services to you, and to maintain our business relationship with you.

Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or participate in civil discovery, potential or actual litigation, or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

With Shopify, vendors, and other third parties who perform services on our behalf (for example IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping).

With business and marketing partners to provide marketing services and advertise to you. For example, we may use Shopify to support personalized advertising with third-party services based on your online activity with different merchants and websites. Our business and marketing partners will use your information in accordance with their own privacy notices. Depending on where you reside, you may have a right to direct us not to share information about you to show you targeted advertisements and marketing based on your online activity with different merchants and websites. The disclosures in this paragraph apply only to non-Google personal information and do not apply to Google user data obtained through Google APIs.

When you direct, request us, or otherwise consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations.

With our affiliates or otherwise within our corporate group.

In connection with a business transaction such as a merger or bankruptcy, to comply with any applicable legal obligations, including to respond to subpoenas, search warrants, and similar requests, to enforce any applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

We do not sell Google user data. We do not share Google user data with third parties for advertising or marketing purposes.

Relationship with Shopify

Some portions of the Services are hosted by Shopify, which collects and processes personal information about your access to and use of those portions of the Services in order to provide and improve the Services for you. Except for Google user data obtained through Google APIs, information you submit to the Services may be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside, in order to provide and improve the Services for you. In addition, to help protect, grow, and improve our business, we may use certain Shopify enhanced features that incorporate data and information obtained from your interactions with our store, along with other merchants and with Shopify. Those Shopify enhanced features apply only to non-Google personal information and not to Google user data obtained through Google APIs. In these circumstances, Shopify is responsible for the processing of your personal information for those Shopify-controlled purposes, including for responding to your requests to exercise your rights over use of your personal information for those purposes. To learn more about how Shopify uses your personal information and any rights you may have, you can visit the Shopify Consumer Privacy Policy at https://privacy.shopify.com/en.

Third Party Websites and Links

The Services may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated or controlled by us, you should review their privacy and security policies and other terms and conditions. We do not guarantee and are not responsible for the privacy or security of such sites, including the accuracy, completeness, or reliability of information found on these sites. Information you provide on public or semi-public venues, including information you share on third-party social networking platforms, may also be viewable by other users of the Services and/or users of those third-party platforms without limitation as to its use by us or by a third party. Our inclusion of such links does not, by itself, imply any endorsement of the content on such platforms or of their owners or operators, except as disclosed on the Services.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the contact details set out below to request that it be deleted. As of the effective date of this Privacy Policy, we do not have actual knowledge that we "share" or "sell" as those terms are defined in applicable law personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please be aware that no security measures are perfect or impenetrable, and we cannot guarantee perfect security. In addition, any information you send to us may not be secure while in transit. We recommend that you do not use unsecured channels to communicate sensitive or confidential information to us.

How long we retain your personal information depends on different factors, such as whether we need the information to maintain your account, to provide you with Services, comply with legal obligations, resolve disputes, or enforce other applicable contracts and policies. The retention practices specific to Google user data are described in the "Google User Data" section above.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights listed below in relation to your personal information. However, these rights are not absolute, may apply only in certain circumstances, and, in certain cases, we may decline your request as permitted by law.

Right to Access / Know. You may have a right to request access to personal information that we hold about you.

Right to Delete. You may have a right to request that we delete personal information we maintain about you.

Right to Correct. You may have a right to request that we correct inaccurate personal information we maintain about you.

Right of Portability. You may have a right to receive a copy of the personal information we hold about you and to request that we transfer it to a third party, in certain circumstances and with certain exceptions.

Right to Opt out of Sale or Sharing for Targeted Advertising. Depending on where you reside, you may have a right to opt out of the "sale" or "share" of your personal information or to opt out of the processing of your personal information for purposes considered to be "targeted advertising," as defined in applicable privacy laws. This right applies only to non-Google personal information. We do not sell or share Google user data and we do not use Google user data for targeted advertising. To learn more about Global Privacy Control, you can visit https://globalprivacycontrol.org/. Other than the Global Privacy Control, we do not recognize other Do Not Track signals that may be sent from your web browser or device.

Managing Communication Preferences. We may send you promotional emails, and you may opt out of receiving these at any time by using the unsubscribe option displayed in our emails to you. If you opt out, we may still send you non-promotional emails, such as those about your account or orders that you have made.

Google Integration Controls. You may disconnect Google Calendar, Google Contacts, or Gmail from within the Services and may revoke MIRA's access from your Google account settings.

If you reside in the UK or European Economic Area, and subject to exceptions and limitations provided by local law, you may exercise the following rights in addition to the rights outlined above:

Objection to Processing and Restriction of Processing. You may have the right to ask us to stop or restrict our processing of personal information for certain purposes.

Withdrawal of Consent. Where we rely on consent to process your personal information, you have the right to withdraw this consent. If you withdraw your consent, this will not affect the lawfulness of any processing based on your consent before its withdrawal.

You may exercise any of these rights where indicated on the Services or by contacting us using the contact details provided below. To learn more about how Shopify uses your personal information and any rights you may have, including rights related to data processed by Shopify, you can visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to verify your identity before we can process your requests, as permitted or required under applicable law. In accordance with applicable laws, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such a request from an agent, we will require that the agent provide proof you have authorized them to act on your behalf, and we may need you to verify your identity directly with us. We will respond to your request in a timely manner as required under applicable law.

Complaints

If you have complaints about how we process your personal information, please contact us using the contact details provided below. Depending on where you live, you may have the right to appeal our decision by contacting us using the contact details set out below, or lodge your complaint with your local data protection authority.

International Transfers

Please note that we may transfer, store, and process your personal information outside the country you live in.

If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms like the European Commission's Standard Contractual Clauses, or any equivalent contracts issued by the relevant competent authority of the UK, as relevant, unless the data transfer is to a country that has been determined to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, including to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website, update the "Last updated" date, and provide notice as required by applicable law.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at team@trymira.com or contact us at 1592 Union Street, #99, San Francisco, CA, 94123, United States. For the purpose of applicable data protection laws, we are the data controller of your personal information.